New Branc Launch support
Cosmetic brand (start-up)
« First of all, a market research study was carried out, including the size of the potential market, target customers, competitors, product range positioning, differentiating factors and competitor advantages.
In parallel, a business model study was completed, comprising generation of income and cost evaluation.
We then developed the strategy and the action plans, defining needs and identifying subcontractors for Development, Production, Packaging, Marketing, Communication, Distribution and Sales.
Finally, we examined the internal and external organisation as well as the financial forecasts..»
Business pln set-up and implementation of launch plan.